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Project 01 — Beauty Brand & Motion Promo

JÜBI

A playful, fruit-infused cosmetic brand concept — built from scratch as a full identity and brought to life in a 20-second motion promo.

jubi_promo_20s.mp4 — replace with your own upload in Webflow
RoleBrand & Motion
TypeIdentity · 20s Promo
SoftwareAfter Effects · Illustrator
AlsoPhotoshop · Sora

Overview

JÜBI is a playful, fruit-infused cosmetic brand concept created for a motion design project.

The task was to develop a complete brand identity from scratch, generate AI-based product imagery, and produce a 20-second promotional animation showcasing the brand's tone, values, and product aesthetic.

Design components

JÜBI logo and colour palette
01Logo & Colour Palette
JÜBI character design
02Character Design
JÜBI product
03Product
Mascot Juju Apple
04Mascot — Juju Apple
JÜBI sketches
05Sketch
JÜBI style frame
06Style Frame
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