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Project 02 — Brand Identity Design
Rainbow Spirit
A vibrant, psychedelic rebrand for an inclusive music festival — a new logo, colour system, typography and graphic world for digital and print.
Project 02 — Brand Identity Design
A vibrant, psychedelic rebrand for an inclusive music festival — a new logo, colour system, typography and graphic world for digital and print.
Overview
A rebranding of Rainbow Spirit Festival that reflects its vibrant, psychedelic, and inclusive spirit.
The new identity — logo, colour system, typography and graphic assets — captures the energy of music, community, and growth, and was designed to work across both digital and print applications.
The building blocks of the identity.
The system in the wild.
